katie

(via creativeinspiration)

This looks cool, but it is not very practical. There is a reason business cards are they size they are. That is to say: I wouldn’t want to be the person who has to carry these around to hand them out. I realize once you receive it, it’d be the proper wallet format, but as the owner of these business cards I would find them highly annoying and without the rolling mechanism it’s a rather boring layout. I didn’t see the brief for this project, but I doubt the main objective was to “make something cool even if it means I can’t use it properly”.

My main point here: design isn’t good unless it is, first and foremost, functional.